In lots of cases, your meta title will match your on-page title—that’s the textual content while in the tag at the top of your page. But it surely doesn’t really need to!

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Clickbait titles: Although compelling titles are very important, avoid sensationalized or misleading headlines that do not provide on their own guarantee.

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Location keywords strategically: Situation your Major key phrase near the start from the title to spice up relevance and search engine rankings.

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